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Students take marketing lead in 'Taste of Mountain Vista'

HIGHLANDS RANCH – Mountain Vista High School marketing students got a first-hand business experience by marketing, selling, promoting and implementing the Taste of Mountain Vista. This event is a food festival aimed at bringing in numerous food vendors to provide lunch for the students and staff.

The event is the brainchild of Chris Cooper, a 2005 graduate of MVHS, which started out with three vendors. Today it has grown to an operation with 11 vendors and several booths representing everything from art and tech clubs to athletics.

Marketing teacher Sherri Bryant says the event falls right in line with the four Cs: collaboration, creativity, communication and critical thinking.

“I think it totally aligns with what our district’s philosophy is because this is 100% student-driven and managed. Students get to see what they learn in the classroom in terms related to the functions of marketing, selling, promoting and implementing their ideas, and then they actually get to see it come to life in a real, true world context,” says Bryant.

“It ties in a lot with their critical thinking aspect of, 'do I need other help or can I solve this by myself,' and a lot of collaboration with kids thinking what the theme is and what vendors, and I kind of just tied it all together,” added Director of Events and MVHS Junior Olivia Nugent.

The event creates such a real-world experience that the organization has developed business relationships with some of the return vendors.

BTO Frozen Yogurt vendor Jack Doyle says, “They were good, they were conscientious and very convincing in why I should be here.”

Organizers say that the money they raise goes right back into funding the school’s marketing program and competitions. However, this year they are also contributing to the Wounded Warrior, USA project.

Advisor Bryant says that donating to a charity also gives the students a sense of accomplishment.

“We’re also supporting a charity today, Wounded Warrior USA, so I think that it’s great that kids are learning how to be entrepreneurial and how to give back to the community.”

November 10, 2013 | By rmbarber | Category:

District News

graduates standing in line outside, smiling

DOUGLAS COUNTY – Graduation rates in the Douglas County School District (DCSD) continue to climb. Data released today by the Colorado Department of Education (CDE) shows the on-time, four-year graduation rate is now 90.4 percent.

DCSD students also made an impressive showing at graduation. The class of 2017 earned more than $82 million in scholarships.

DCSD has one of the highest graduation rates in the Denver metro area. According to CDE, DCSD graduation rates have risen steadily from 81.9 percent in 2009 to 90.4 percent in 2017.

Five female students standing on stage smiling and laughing at the awards ceremony

The top two-percent of female athletes in Douglas County School District (DCSD) were honored at the annual Girls and Women in Sports Luncheon last week at Chaparral High School. This year represented the 30th national celebration of Girls and Women in Sports Day, created to encourage and promote the participation of girls in athletics. The girls who were honored were selected by their school’s coaches, athletic directors and principals for their outstanding achievements.

Superintendent Search text based logo

Working through the recent winter break, the Douglas County School District Board of Education has kicked off its search for DCSD’s next permanent superintendent. Following a thorough vetting of potential search firms, Ray & Associates (no relation to Board Director David Ray) has been hired to conduct the national search. The cost of the firm, excluding travel expenses, is $40,000. The money will come from the school board's budget, which is used for costs such as legal expenses and conferences.